Ler comes with a wealth of knowledge about the local regional markets and travel industry. She recently relocated back to Singapore from Hong Kong, where she was director of sales, South East Asia for Travelzoo. She has worked extensively across B2B and B2C channels in wholesale and retail across the region and her previous employers include Miki Travel, Hutchison-Price, Westminster Travel, JAC Travel, and Ananda among others.
In her new role as president of Insight Vacations (Asia), Ler will be responsible for building sales growth in the Asia markets. Ler will be pivotal in creating innovative marketing campaigns to further build brand awareness across the region, and working closely with B2B trade partners in Singapore. She will be taking over the role from Sheryl Lim.