Hong Kong, 2017 – This summer, a growing number of Marvel’s Super Heroes will gather force for epic adventures in Hong Kong Disneyland Resort. Since the successful launch of Iron Man Experience, the Marvel universe is growing at the resort, making it the epicenter of Super Hero action in Asia. Now, even more Marvel Super Heroes are assembling to counter the evil forces of Hydra. Heroic guests are invited to join a brand new special event called Marvel Super Hero Summer from June 14 to September 3 and experience the Super Hero univers.
Super Heroes are calling on guests to join the ranks of the Agents of S.H.I.E.L.D. on a mission to save the world! New recruits can grab S.H.I.E.L.D. Agent Credentials and a personalized ID1 at a designated location before going on missions like Iron Man Experience! Joining Captain America and Spiderman at Mission: Dimensions of Danger are Super Heroes’ Thor and Star-Lord., Black Widow and Hawkeye who will show up in Launch Bay and appears in Odin’s Vault and Collector’s Museum.
“Marvel’s Super Heroes are some of the world’s most fascinating characters and appear in amazing stories. We’re incredibly proud to create this experience just for our fans in Asia,” said Randy Wojcik, creative director of Entertainment and Costuming, Hong Kong Disneyland Resort. “This year is truly a Marvel year at the resort, and the Marvel action won’t be stopping anytime soon! Following the incredible success of Iron Man Experience, which inspired double-digit growth in male guests, even more Super Hero-themed entertainment is on the way. This summer, a number of Marvel Super Heroes are assembling in the park for the first time ever, and guests will step into the exciting Marvel Universe filled with action-packed, interactive elements in a new, Hong Kong-exclusive experience.”
HKDL teamed up with Marvel to introduce an all-new limited-edition Marvel comic book, “Iron Man Experience: Hong Kong Heroes #1.” Printed copies are available for sale during Marvel Super Hero Summer only at the park. The Marvel team, including the Hong Kong artist Justice Wong and Hong Kong-based writer Howard Wong, spent two months crafting the comic.
Guests with S.H.I.E.L.D. Agent Credentials and ID can enjoy a 20% discount on the limited-edition Hong Kong Disneyland Marvel comic book (original price: HK$58) after they have completed specific missions and collected all four Medals of Valor in the park.
HKDL celebrates the launch of Marvel Super Hero Summer today by offering a complimentary copy of the first-ever limited-edition Marvel comic book to the first 1,000 guests to complete Mission: Dimensions of Danger or Spider-Man Heroic Encounter. As a reward for quickly jumping into the action with the Super Heroes, they will be the first to read about the new armored hero in Hong Kong introduced in this special comic book.
Fuel up with over 20 Marvel-inspired food and beverage choices. Stark Kitchen will serve a Hero Burger Combo to satiate any hero-sized appetite. Available throughout the park and Chef Mickey at Disney’s Hollywood Hotel are Super Hero-themed desserts and drinks. Be tempted by the Hero’s Shield, Super Hero Jelly Cup and Super Hero Cotton Candy.
Power up during a hotel stay with the Iron Man Hotel Room Decoration package for HK$600 from now till end of December. Available at Hong Kong Disneyland Hotel and Disney’s Hollywood Hotel, the package turns the hotel room into Iron Man’s headquarters with a special bed runner, mirror stickers, door sticker, slippers and Iron Man-themed macaroons.
Following the action-packed Marvel Super Hero Summer, guests can look forward to the Marvel 10K Weekend 2017 in mid-September. At that race event, Captain America, Spider-Man, Thor and other Marvel Super Heroes will cheer the runners on. The resort is also building strong momentum for the heroic welcome of other new Marvel-themed entertainment, which will be a key feature of the upcoming expansion in the next few years!