UPDATED 05/16/2014 – Bank of the Philippine Islands (BPI) has forged a partnership with AirAsia BIG Loyalty Programme that will assign BPI Express Credit as the program’s exclusive bank partner in the Philippines.
BPI cardholders can now convert their Real Thrills Rewards (RTR) points to AirAsia BIG points. Every three RTR points is equivalent to one AirAsia BIG point. BIG points can be used to redeem AirAsia flights and services, while BPI Express Credit cardholders will be among the first to receive information about the airline’s low point redemption.
AirAsia BIG covers a wide array of businesses such as AirAsia and Tune Hotels.
The loyalty program’s strategy involves expanding in the ASEAN market. It has partnered with Petronas and CIMB Bank in Malaysia, Bank Mandiri and Indosat in Indonesia, Bangkok Bank and Central in Thailand, and DBS and Starhub in Singapore.