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January 13, 2025

Travel Madness 2024 kicks off at the SMX

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Travel Madness 2024, led by Travel Innovators President and 11th Travel Madness Expo Chairperson, Ma. Paz Alberto (center), led the opening ceremonies of one of the biggest travel events in the country on July 12. Ms. Alberto was joined by several notable figures during the ribbon-cutting ceremony, including (from left) TIEZA ACOO Jetro Lozada, Pasay City Mayor Chief of Staff Atty. Peter Fardo, DOTR Secretary Jaime Bautista, DOT Secretary Christina Garcia Frasco, PAL OIC-EVP General Counsel Atty. Carlos Luis Fernandez, PAL VP Sales Bud Britanico, VFS Country Manager Syed Shahen Shah, and Korea Tourism Organization Director Hyung Joon Kim.

The 11th Travel Madness Expo (TME) kicked off yesterday, July 12 at the SMX Convention Center in Pasay City, taking over the Ground Floor, Halls 1 to 4. Known as one of the largest travel fairs in the country, TME will be open to public until July 14, 2024.

This year’s theme is “Revolutionizing Travel to Create Magical Experiences,” where travelers can discover their next adventure for value for money deals. TME 2024 is offering even better deals for those planning to travel starting in July, thanks to an increased number of sponsors and exhibitors participating in this year’s event. With this development, TME is anticipating a significant increase in foot traffic compared to last year, making it a must-visit for travel enthusiasts.

Record shows that last year’s TME 2023 witnessed a significant turnout of visitors from diverse demographics, including young travelers, senior citizens, families, business travelers, and professionals. With a recorded foot traffic of almost 40,000 for the three-day event, the event proved to have attracted a diverse audience through strategic marketing efforts, resulting in a successful event.

For TME 2024, the focus will be on offering budget-friendly travel packages, from airfare to low rates at domestic hotels and resorts. TME has partnered with a significant number of sponsors and exhibitors to make this possible.

The exhibitors showcased at the event include major airlines such as Philippine Airlines, Cebu Pacific, Emirates Airlines, Qatar Airways, United Airlines, ANA, Air Asia, and more. For accommodations, attendees can expect to see top names like Megaworld Hotels and Resorts, El Nido Resorts, Bellevue Hotels & Resorts, Movenpick  Resorts and Hotels, Dusit Hotels and Resorts, Las Casas Filipinas de Acuzar, Diamond Hotel Philippines, among others. Various tourism boards and authorities, such as Korea and Taiwan Tourism and DOT Calabarzon, Philippine Retirement Authority  and TIEZA, will also have pavilions at the event.

In addition to the exhibitors, TME 2024 features a variety of activities to enhance the overall experience. Attendees can look forward to cultural performances, food tastings, entertainment, as well as raffles and giveaways for lucky visitors. It promises to be an exciting and engaging event for all attendees.

For more information, visit www.travelmadness.org and facebook.com/TravelMadnessPH.


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