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December 2, 2024

HSMA SOS, a celebration of travel begins this September

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This September and coming into the Q4 when the festive holiday season begins, two much-awaited events that are guaranteed to spur our peripatetic lifestyle will happen.

First will be the Hotel Sales and Marketing Association’s (HSMA) September Online Sale (SOS) that will kick off on September 01. This will be for the whole month of September. Following will be the 35th Philippine Travel Mart organized by the Philippine Tour Operators Association (PHILTOA) that will be held at the SMX Convention Center on September 06-08.

HSMA SOS will be on its 5th year after a very successful start in 2020 when HSMA members thought of a way to spur hotel sales during the pandemic. It generated its highest sales at PhP35.6M in 2022 with 5,854 vouchers sold. 

In 2023, South Luzon topped the overall sale which saw approximately 3,700 vouchers sold in total, generating a revenue of P19M. The top ten selling properties included Twin Lakes Hotel in Tagaytay, El Nido Resort in Miniloc Island, Palawan, Bai Hotel Cebu, among others.

“This program is more than just an annual sale. It has been a platform that has witnessed the survival, revival and growth of our local tourism industry. It is also a space that has inspired our member of hotels to showcase their properties, share their creativity and their unique ideas through their promotions, and tell the stories that truly matter,” said Tet Romualdo, Secretary of HSMA, during the media launch last August 14 held at the Sheraton Manila Bay. 

This year, the participating hotels and resorts are categorized into nine clusters, including Alabang/Pasay/Parañaque; Bohol/Iloilo/Bicol; Boracay; Cebu; Manila/Makati; North Luzon; Palawan/Davao; Pasig/Taguig/Quezon City; and Southern Luzon. Each cluster features a range of properties offering exclusive deals and packages

Furthermore, 85 hotels and resorts nationwide has come up with exclusive year-long deals and discounts from stays to spa and restaurant discounts that can go as far as 75%.

To avail of the discounts and good deals, simply visit the HSMA website – hsma.org.ph/sos starting September 1, 2024. Choose from a variety of featured destinations and hotel offers, book your preferred options, and receive a voucher soon after. The sale ends at midnight on September 30, 2024.

For more information, visit @hsmaph on Facebook and Instagram.


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